- Messages
- 13,785
- Reaction score
- 6,622
Just based on demographics it has a big uphill climb
33 % of Clark County / Las Vegas is Hispanic. The league itself indexes very low to Hispanic audience with only 8% calling themselves NFL fans per Scarborough
Nielsen shows about the same with Hispanic viewing around 8.7% of total viewing audience
Ticket sales will also be a challenge. 72% of all HH gave income levels under $75,000 of that 52% is under $50k on the other end only 15% is over $100k
Breakdown
Per capita HH Income $22,538
Median HH Income $45,670
While the NFL fan nationally is 77% Caucasian only about 40% of Las Vegas is
Also the NFL internal feasibility study showed the market will have the lowest season ticket base in the league
33 % of Clark County / Las Vegas is Hispanic. The league itself indexes very low to Hispanic audience with only 8% calling themselves NFL fans per Scarborough
Nielsen shows about the same with Hispanic viewing around 8.7% of total viewing audience
Ticket sales will also be a challenge. 72% of all HH gave income levels under $75,000 of that 52% is under $50k on the other end only 15% is over $100k
Breakdown
Per capita HH Income $22,538
Median HH Income $45,670
While the NFL fan nationally is 77% Caucasian only about 40% of Las Vegas is
Also the NFL internal feasibility study showed the market will have the lowest season ticket base in the league
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