Odds on who joins the Big 10 and SEC

I'd have thought you'd think about the old adage that; "He who controls the market will also control the price."

If that means temporarily giving up a few million dollars to increase the control you have over the market, it's a step back that in the end is two steps forward. That's the reason you'd take on additional schools, regardless of AAU affiliation or not.

As an example, assume you have 16 schools that total an average of 10 million people in their alumni/support/fan base. Each school would share in the profitability based on those 16 schools. If you add 4 more, and each one only has a base of 8 million, you're going to give away a part of what was your share of the pie based on sheer numbers.

But, you have done two things. You've increased the size of your control over territories where your brand becomes part of the equation when it comes to notoriety, and growth. Your total base went from 160 mill up to 192 mill, and the growth from that 192 is significantly higher than that from the 160. Plus, you've marked your territory.

If this wasn't fact, you need look no further than the SEC, where recruiting for non-SEC teams is difficult at best. Why? The schools have marked their territory, and they get the cream of the crop from within it, when it comes to signing of athletes. It's part of the culture.

Sometimes people need to take a step back and look at things through a different light. It's not always about how much money you have on the table today, but the potential growth in your revenue down the road, when your investment in the future starts to pay dividends.
Agree I think TX is a untapped market for the Big Ten and they need to get into it
 
Yeah Dallas would have been a nice TV market but that ship has sailed. And no Houston is not optimal
If you want a trash school like Rutgers for the market why not Houston?
 
I am saying though the schools are 100% invovled in getting the NIL deals done
Which is not the point. Your assumption is that the new TV money funds NIL which is not accurate
 
Which is not the point. Your assumption is that the new TV money funds NIL which is not accurate
But you bring in bigger schools to get bigger TV deal means bigger donors bigger NIL money
 
Agree I think TX is a untapped market for the Big Ten and they need to get into it
It’s far from untapped. Most schools already recruit the market and adding Houston or TCU won’t change that dynamic
 
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